4 min read
Nov 2022

Economics of Mutuality Wins at For Good Awards in China


November 2022

Two Economics of Mutuality initiatives, outlined below, were recongized by the For Good Awards on November 30th 2022 at the annual China Social Enterprises and Impact Investing Forum, which attracted 7.6 million viewers online over the course of two days. The first and one of the top national social innovation awards schemes, the For Good Awards celebrate the very best social enterprises, impact investing organizations, and business for good enterprises in China.

The letter for ‘mutuality’ in Chinese is ‘互’, which symbolizes two hands holding each other. It refers to a core principle in Confucianism that emphasizes social harmony in relationships whereby ‘each one should be aware of his own role and responsibilities in society and fulfill them well’.

Business for Good Top 10 Companies

The Mars Wrigley China Township Entrepreneur Last Mile EoM Project, run by the Economics of Mutuality team and Mars Wrigley China, was given the Business for Good Top 10 Companies award alongside 9 other joint winners including leading Chinese companies Alibaba, Tencent, and Xiaomi.

Launched in 2021, the project empowers underprivileged youth in rural areas to start their own business in the retail sector through innovative Economics of Mutuality business models. It aims to address meaningful challenges related to Chinese economic development including poverty alleviation, urbanization, and rural revitalization, while opening new markets at the same time.

To discover more about Economics of Mutuality partnerships with Mars Wrigley, click the button below.

Left: Business for Good Top 10 Companies award
Center: Nadia Terfous, EoM Solutions Managing Director, in fireside chat entitled ‘Corporate Value in the Era of Green Transition’ with Wu Chen, Editor-in-Chief at The Economist Global Business Review
Right: Shuang Yang, EoM Project Senior Manager, receives the award on behalf of Mars Wrigley China

Top 10 Academic Studies of the Year

The Chinese edition of Putting Purpose Into Practice: the Economics of Mutuality, first published in English by Oxford University Press in 2021 and then released by China Translation and Publishing House (中国中译出版社) in mid-2022, was given the Top 10 Academic Studies of the Year award.

Edited by Oxford Professor Colin Mayer and EoM Founder and former Mars Chief Economist Bruno Roche, the book was selected among 9 other joint winners by 85 experts from over 500 entries. The award honors and encourages the study and practice of solving social and environmental problems at scale with innovative business models and the setting of industry benchmarks.

The book includes breakthrough theoretical developments and practical case studies across geographies and business situations. The co-editors hope it will trigger a great interest among Chinese-speaking leaders committed to the Common Prosperity agenda — and encourage them to join, contribute to, and further develop the Economics of Mutuality movement with Chinese characteristics.

Left: Top 10 Academic Studies of the Year award
Center: Bruno Roche giving keynote speech entitled ‘Economics of Mutuality, Long-Termism & Common Prosperity’ at the Forum
Right: Chinese edition of Putting Purpose Into Practice: the Economics of Mutuality


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